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Selena Gomez is revealing the one thing that gives her an “instant confidence boost” while promoting her Rare Beauty brand on Instagram. The 31-year-old singer and makeup founder is fresh from a red lipstick showoff, and she means business. Posting to Instagram ahead of the weekend, Selena Gomez showed off the Devoted lipstick shade from Rare Beauty. The ex of Justin Bieber also made sure to mention that her brand dedicates a portion of its profits to good causes. Fans have left the most-followed woman on Instagram over 3 million likes.
Selena Gomez Proves She’s A Rare Beauty On Instagram
Ditching her signature low-key vibes, Selena glammed up as she rocked a full face of makeup.
Posing in a cut-out black top with long sleeves, the former Disney star sent out a full-lipped finish as she wore her dark locks scraped back. Showing off her flawless complexion, Selena Gomez reminded Instagram that she’s a rare beauty, also tagging her best-selling brand in her caption.
Selena Gomez Reveals Quick And Easy Confidence Boost
Sporting light foundation, blush, and one devilish red lip, Selena added in a catwing eyeliner, plus discreet jewelry that included hoop earrings. In a swipe right, she lightened things up by pulling funky faces.
Addressing her army of Instagram followers, Rare Beauty founder Selena Gomez wrote:
“A red lip is an instant confidence boost for me, and I wanted to share that empowering feeling with you. ❤️ That’s why I created the limited edition @rarebeauty Kind Words Matte Lipstick in Devoted, a true red that’s flattering on all skin tones.”
Showing a good heart, the mental health warrior continued:
“100% of sales will go to the Rare Impact Fund to increase access to mental health services and education for young people around the world. Available exclusively at RareBeauty.com.”
Quick to leave a like was singer Bebe Rexha.
