Ubisoft Quartz, the company’s new NFT service, sales appear to be off to a very slow start. Ubisoft Quartz launched on December 9, much to the chagrin of gamers and even those within the company.
Almost two weeks later and Ubisoft Quartz appears to be off to a very slow start. Liz Edwards, who works on Apex Legends, noticed the lack of Ubisoft Quartz NFT sales and posted on Twitter.
how are the ghost recon NFTs doing? I looked at the 2 3rd party marketplaces the Quartz site links and there seems to be… 15 sales total? 0 in the last day on 1 site? am i reading this right? pic.twitter.com/rWxvEW3Nrh
— Liz Edwards (@lizaledwards) December 20, 2021
As Liz accurately observed, there seem to have been just a handful of Ubisoft Quartz NFT sales since the service launched. Ubisoft Quartz NFTs can be sold on two marketplaces, Objkt and Rarible. On Rarible, when filtering for sales under Ubisoft Quartz’s activity, there are just nine sales since Quartz launched. Objkt has a similarly low number, with just six sales in total on that marketplace.
There are hundreds of NFT listings for the Ubisoft Quartz items on each marketplace. On Rarible, the listings start at 20 Tezos, the cryptocurrency that Ubisoft Quartz NFTs are based on, which converts to about $78. That would get players an M4A1 Tactical Wolves skin for use in Tom Clancy’s Ghost Recon Breakpoint. Other listings for the NFTs go well into the thousands.
Ubisoft Quartz was chastised throughout the industry when it was announced two weeks ago. Even Ubisoft employees were angered by the decision by the company to get into NFTs. However, Ubisoft co-founder Yves Guillemot told employees that Ubisoft’s foray into NFTs was just the beginning. He also compared the backlash to Ubisoft Quartz to anger players had back when DLC was first being added to games in the Xbox 360 era. Whether NFTs will be accepted, like Guillemot believes they will, remains to be seen.
Right now, Ubisoft Quartz isn’t making a compelling case for NFTs in gaming and the reception from players has been downright hostile.