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Hailey Bieber proves she’s confident in her skin with a handful of bikini pics showing glimpses of her stretch marks for Rhode promotion. The supermodel, who is married to singer Justin Bieber, is no doubt one of the most influential models in the world. Aside from gracing the pages of several top magazines and becoming the face of many brands, Hailey has embraced the entrepreneurial journey with her Rhode Skin products.
Since its launch, the 27-year-old has served as frontwoman for the fast-growing brand, promoting it via various campaigns, each one more creative than the last. Despite her many accomplishments, she has tons of critics, ever ready to pick her apart over the slightest flaw.
Hailey Bieber Poses in Seashells For Rhode Promotion
Hailey’s latest campaign to promote Rhode’s newest product, the Pineapple Refresh Cleanser surprisingly scored some unexpected points. Taking to Instagram on Saturday, the Rhode founder shared a handful of photos from the campaign, showing her in eye-catching bikinis. For her first look, Hailey Bieber posed in a seashell bikini with a flimsy red cover swung over her shoulder.
The next, a black and white portrait shot, pictured Hailey on the beach, with bunny ears strapped to her head. Hailey looked blissful in the photo as she shut her eyes to savor the cool ocean breeze. The next pic captured her in a one-piece bikini, carrying a yellow diving tank, with binoculars hanging down her neck. Standing in the strappy bikini, bits of sand clung to Hailey Bieber’s backside, with streaks of stretch marks, also visible.
The next pic of the model in the black bikini offered a closer look at the stretch marks through the black and white lens. The photo showed Justin Bieber’s wife in her bunny hat, seated on the beach with her legs folded. With her back to the camera, indented streaks believed to be stretch marks were visible on Hailey Bieber’s exposed butt.
Hailey Earns Admiration for Showing Her Stretch Marks
Surprisingly, rather than criticize the apparent skin blemish, fans seemed taken by it, utilizing the comment section to sing her praise. Commenters pointed out how commendable it was to see Hailey Bieber wear her stretch marks with pride rather than edit them out of her pics. According to them, only a few celebrities had the courage and honesty to own up to their perceived blemish. An impressed fan commented,
“It’s the stretch marks for me.”
The comment attracted over two thousand likes from fans with the same opinion. Some fans commended her for “being real,” with one admitting that was exactly what they loved about Hailey. Another fan commented,
“Look at those beautiful stretch marks she didn’t edit out because y’all haters don’t get to her.”
A third wrote,
“I loveeeee how she did not edit out the stretch marks.”
That isn’t to say she did not receive her usual dose of criticism. Hailey, who posed in a crop top, with fake freckles dotting her nose and under her eyes in some of the shots earned criticism for her continuous “abuse” of fake freckles in most of her latest pics. Many also slammed her outfit choices for the Rhode campaign, accusing her of always sexualizing “everything.” They expressed disappointment at Hailey Bieber for making unnecessary references like her stretch marks, the ocean, and racy bikini poses, which had no connection to the Pineapple cleanser she was supposedly promoting.
However, some loyal supporters sprung to the model’s defense, pointing out she and her creative team couldn’t possibly go wrong. Pineapples, “Sandy” bums, Bunny ears, yellow hues, and diving tanks? It’s sure giving some Spongebob vibes. A journey to the pineapple under the sea maybe?